GREEN BAY—The author of one of the most treasured reminders of the Vince Lombardi era of Packers football has died.
Ted Moore was the radio voice of Packers football through five championship seasons in the 1960s. He was the radio voice of the Packers on WTMJ Radio from 1960-69, and one of the voices to have chronicled the “Ice Bowl.”
Moore’s is the voice almost always heard when Bart Starr’s quarterback sneak for the winning touchdown in the “Ice Bowl” is recounted.
“Here are the Packers, inches to go to paydirt; 17-14, Cowboys out in front. The Packers trying for the go-ahead score. Starr begins the count … and he’s in for the touchdown and the Packers are out in front, 20-17, and there are 14 seconds showing on the clock, and the Green Bay Packers are going to be world champions, NFL champions for the third straight year.”
That was Moore’s call of Starr’s quarterback sneak to win the “Ice Bowl,” one of the most famous plays in NFL history.
“We did some work with him concerning the rebroadcast of the Ice Bowl,” Packers current play-by-play man Wayne Larrivee said. “Ted told me a story of when he was hired in Lombardi’s second year as Packers coach. Lombardi listened to a game and he said, ‘You’ll be OK.’ Lombardi had just listened to the rebroadcast of the game.”
That was during a time when the NFL wasn’t the popular entertainment entity it is today. When Moore was hired, pro football was a distant second to Major League Baseball, and all home games were blacked out on TV; the “Ice Bowl” was blacked out. Until the baseball season ended, several NFL teams’ games were broadcast on FM stations and rebroadcast on AM when it didn’t conflict with baseball broadcasts.
Times have changed.
“Friday night,” Larrivee said, “the Brewers played a significant pennant race game against the Pirates, and the Packers played a preseason game, and the Packers were on WTMJ AM and the Brewers were on WTMJ FM.”
Packers President/CEO Mark Murphy said in reaction to Moore’s passing: “Packers fans lost an iconic voice today with the passing of Ted Moore. His play-by-play calls delighted the radio audience during the remarkably successful Lombardi era. Our sincere condolences go out to his family.”
Posted in Packers.com Blog