NEW YORK – October 11, 2011 – Packers-Falcons on Sunday Night Football was the most-watched primetime program of the week; the most-watched program on Sunday night for the fifth straight week; up 30 percent from last year’s Week 5 game and currently stands as the No. 1 show of the primetime television season in key Adult 18-49 demo, according to official national data released today by The Nielsen Company.
The game on NBC, in which the Green Bay Packers remained undefeated with a 25-14 victory over the Atlanta Falcons, drew 22.0 million viewers, up 30 percent from last year’s Week 5 game (Eagles-49ers, 16.9 million) and 38 percent more than the 2009 Week 5 game (Colts-Titans, 16.0 million). Packers-Falcons marked the most-watched Week 5 game in the six-year history of SNF.
The household rating for Packers-Falcons of 13.4/21 is up 30 percent from last year’s Week 5 game (10.3/17) and up 38 percent from the 2009 Week 5 game (9.7/16).
Sunday Night Football was the most-watched primetime program of the week and the No. 1 primetime program of the week in household rating and all key adult and male demographics including Adults 18-49, the coveted advertiser demographic.
SUNDAY NIGHT FOOTBALL VIEWERSHIP FOR WEEK 5 GAMES:
2011 Packers-Falcons 22.0 million
2010 Eagles-49ers 16.9 million, up 30 percent
2009 Colts-Titans 16.0 million, up 38 percent
2008 Steelers-Jaguars 14.2 million, up 55 percent
2007 Bears-Packers 18.3 million, up 20 percent
2006 Steelers-Chargers 15.1 million, up 46 percent
Posted in Vic Ketchman Blog